Project Management

ML & Co. goes to great lengths to get the job done right ... and to get you the results you expect.

That's why we've worked hard to develop a solid network of competitive suppliers - people who help us develop impactful media materials ... stage winning events ... produce credible b-roll ... and design fabulous corporate print materials such as brochures, newsletters and annual reports. We also have the bases covered with internal expertise in strategy development, corporate writing, and media relations.

You might only need us to project manage ... and that's fine by us. We'll gladly work with your suppliers, or with our own team of experts, to deliver on time and on budget, from beginning to end. Click any of the images below for a free sample of some of our freshest ideas...

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Smirnoff

Smirnoff Fire
New Product Launch (2006)

ML & CO. collaborated on the launch strategy for the 'How Hot R U' campaign with Daniel Paquette Public Relations and Lavender Poodle Productions. ML & CO. was assigned all copywriting for the launch website (www.smirnoffhotfire.com), external e-mail teaser campaign (shown here), press releases, fact sheet, key messaging and Q&A. One hot campaign!

PowerStream City Styles

City Styles/Going Green, Fall 2007 Edition

This is a 12-page magazine style consumer publication designed to increase awareness for energy conservation amongst consumers in one of Ontario's largest electricity markets.
ML & CO. was hired to develop the strategy and concept, to write all copy and to manage production.

Toronto Hydro Public Education Ctr.

Public Education Centre
Toronto Hydro Energy Services & Windshare (2003)

We were asked to write copy for a public information centre to help educate passersby about the new wind turbine located at Exhibition Place in Toronto. Comprised of a series of panels, our work explains how wind turbines work and why wind energy is important for the environment.

PowerWISE

Shifting into Future Gear
powerWISE / Coalition of Large Distributors (2006)

This is a 24-page progress report designed to showcase the accomplishments of each of Ontario's six largest electricity distributors in the area of energy conservation. ML & CO. was assigned design, writing, photography and overall project management work.

Toronto Hydro WiFi

Wireless and Mobile Conference, 2007

In addition to developing award-winning media relations campaigns and creating eye-popping corporate reports, ML & CO. is also garnering industry attention for its in-house speech-writing expertise. In May, 2007, one of our speeches won an Ovation Award from the International Association of Business Communicators.

For the Wireless and Mobile Conference held in Toronto in July, 2007, ML & CO. was asked to write the Keynote Address and produce the accompanying presentation materials. Wondering what the bunny is for? It's a wireless rabbit that reacts to the tone of incoming e-mail messages. Gotta love WiFi!

PowerStream

City Styles/Going Green (Summer 2007)

This is a 12-page magazine style consumer publication designed to increase awareness for energy conservation amongst consumers in one of Ontario's largest electricity markets. ML & CO. was hired to develop the strategy and concept, to write all copy and to manage the various aspects of production.

Veridian

Veridian Corporation
2006 Annual Report

This 40-page annual report was another turnkey assignment completed in March 2007, with ML & CO. providing all writing, design and production services. One of the goals of the report was to support Veridian's corporate positioning as a leader in the deployment of emerging energy technologies and conservation. Veridian is one of the six largest municipal electrical utilities in Ontario.

IESO Smart Guide

Get Energy Smart
Independent Electricity System Operator (2005)

We were asked to design, write and project manage a 16-page customer education booklet to help Ontario's independent grocers understand the electricity market and save on their energy costs. This booklet is one in a series.